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Local Voices

DRYMASTER, 24/7 PROPERTY DAMAGE SERVICES, ADDS MARKETING VET ELLIOT LIGHT

DryMaster, a provider of 24/7 emergency water and fire-damage restoration services, has announced the hiring of marketing veteran Elliot Light as its first director of sales and marketing, according to the San Juan Capistrano-based company’s President Don Combs. Light will be responsible for development and implementation of strategic marketing and sales plans to help the company achieve its expanded sales and revenue objectives. A licensed general contractor, DryMaster also offers complete restoration services, mold remediation and asbestos removal. “We are pleased to welcome such a respected and experienced professional to our team,” said Combs. “He will bring a much-needed focus to our sales and marketing efforts.” Light has more than 30 years of sales and marketing experience — including as president of award-winning L&A Marketing and Advertising in Irvine until 2010. More recently, Light was vice president of marketing for PSB Integrated Marketing in Lake Forest, director of sales for Storm Properties Inc. in Torrance, and director of marketing for Viva Senior Communities in Fullerton. Founded in 2010 by long-time businessman Combs, DryMaster is focused on providing the highest standard of conduct, ethics and best practices in the industry. DryMaster, whose motto is “Restore to Before,” goes above and beyond for its clients with what Combs calls Concierge Service, such as assisting customers who reside out of DryMaster’s service area to find a trusted provider. DryMaster serves Orange County, as well as South Los Angeles, West Riverside and North San Diego Counties. For additional information on DryMaster, please visit www.drymaster.com, or contact Don Combs at (949) 444-3794.

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